Happy Friday and Happy Halloween, all!
This week’s Five Minute Friday is a spotlight on the latest episode of the Mission Driven Business Podcast: The Power of Clarity. In this solo episode, I explore why clarity is essential for building a business that truly supports your mission—and your life.
Clarity may sound simple, but it’s anything but easy. When you’re running a mission-driven business, every day brings decisions about time, money, offers, and clients. Without clarity, those decisions can feel overwhelming. But with it? You make faster, more intentional choices that align with your values and vision.
In the episode, I share stories of how clarity has changed everything for my clients. One realized that buying their dream home was their top priority—and two months later, they were under contract. Another company shifted away from a misaligned client base, restructured their offers, and increased revenue while working less. What changed? They got clear on what truly mattered.
I also talk about my personal journey with clarity, including how the Financial Life Planning process led me to make difficult but life-affirming decisions in both my personal life and my business. That clarity helped me build a firm focused on LGBTQ+ entrepreneurs with values-driven missions—and it’s never felt more aligned.
At the heart of this transformation is the Discovery process I use with clients. We get organized, clarify your vision, and align your business strategy with your values. Because clarity isn’t just a feel-good concept—it’s a tool for making empowered, grounded decisions that shape the life and business you want.
If you’re feeling pulled in too many directions, this episode is your sign to pause and reflect. Because once you find clarity, everything else becomes easier.
Questions of the Week
- What would your business look like if it fully supported the life you want?
- Are your current offers, clients, and pricing aligned with your values?
- Where do you feel most unclear right now—and what would shift if you had more clarity?
Tool of the Week
This week, I’m highlighting two resources mentioned in the episode to support your clarity journey:
- Identifying Your Values Exercise: Discover your top 5–7 values and assess how aligned your current business decisions are with them.
- Kinder Questions for Business Owners: Three powerful prompts to help you uncover your business vision with greater focus and purpose.
Give them a try—and if you’d like support applying these tools to your own business, I’d love to connect.
Wishing you clarity and confidence this week!
Best,
Brian